Seasonal Shooting for Your Listing: When to Book Shoots for Best Results
In real estate, timing isn’t just about when to list—it’s also about when to shoot. Weather, light, and market cycles all affect how your home shows up online. Booking your media shoots at the right time ensures your listing makes the best possible impression.
Best Times to Shoot Interiors
Late Morning to Early Afternoon: Soft natural light fills the space without harsh shadows. Avoid late-day glare or overly warm tones.
Before Listing Prep is Complete: Schedule a shoot once staging and cleaning are finished—never before.
Avoid Holidays: Seasonal decor can date your listing quickly. Aim for neutral styling that works year-round.
Best Times to Shoot Exteriors
Spring and Summer: Lush greenery, blue skies, and clean driveways add curb appeal. These seasons are ideal for drone photography and twilight photoshoots.
Fall: Golden foliage can add warmth and charm—just be sure to clear leaves from the pathways and outdoor furniture.
Winter Listings: Shoot on sunny days when snow is fresh. Avoid gray skies or dirty snowbanks. Consider reshooting exteriors in the spring if the home doesn’t sell quickly.
When to Book
At Least 1 Week Before You List: This gives time for editing, marketing, and building momentum around your listing.
Before Plants Peak: If your lawn or garden is seasonal, book during its best bloom.
Ahead of Market Waves: In Denver and similar markets, late spring and early summer see the highest buyer traffic. Plan media for March–May listings early!
Thoughtful seasonal planning makes your listing stand out in any market, any season.
